My professional journey began in 2009 designing apparel for online platforms, quickly gaining experience creating marketable, paid designs. I hold a bachelor’s degree in Graphic Design from Florida International University and have expanded my expertise across digital marketing, multimedia design, creative direction, UX design, and front-end web development. I’ve contributed to high-profile projects at Valuetainment, the #1 business podcast in America founded by Patrick Bet-David, shaping branding, visuals, and user experiences. Additionally, I gained extensive experience in the print industry, producing projects ranging from banners, vehicle wraps, business cards, to large-format prints. I’ve built and guided clothing and lifestyle brands from concept to launch, leading brand strategy, art direction, visual identity, and digital presence. With a foundation in brand psychology, I craft designs that connect with audiences while achieving business goals.
I approach every project as a problem to solve, whether refining a brand’s identity, optimizing a user experience, or creating visuals that leave a lasting impact. My strength lies in identifying gaps, uncovering opportunities, and designing solutions that are both strategic and memorable. For me, creativity isn’t just about aesthetics, it’s about delivering experiences that resonate, engage, and achieve results.